With continued focus on personalized health and wellness solutions, Club One relaunches ClubOne.com to provide a more user-driven online experience.
San Francisco, CA July 12, 2012
“Every interaction with the Club One brand is purposefully aligned to deliver exceptional service and to anticipate needs. The integration of interactive technology on ClubOne.com is yet another touchpoint that makes fitness and wellbeing more accessible and personable to our members and visitors through an enhanced web experience,” says Bill McBride, President & Chief Operating Officer for Club One and Chairperson for the International Health, Racquet & Sportsclub Association. “It’s smart, sleek, clean, and inviting - truly representing what Club One is all about.”
Club One engaged Bay Area’s SolutionSet, a digital agency that is part of the Hyper Marketing Inc. network, and licensed Sitecore software to create an online experience that tailors to users’ preferences. The design features an updated look and feel, with written content reflecting Club One’s personable and supportive voice and expanded information on Club One’s services. Fitness-related photography taken both inside of the clubs and by prominent local landmarks reflect Club One’s affinity for the Bay Area’s outdoor lifestyle, while photos of each location’s interiors and staff provide a virtual tour of the clubs themselves.
“As a relationships-driven company, we’ll continue pursuing new opportunities to enhance Club One’s personalized approach to health and wellness through technology and online development.” says Robin Klaus, Chairman & Chief Executive Office for Club One.
Club One’s innovative programs and exceptional service environments have earned it numerous long-standing awards, including: “Best Health Club”, “Best Place to Work Out” and “Best Places to Work” nods, as well as several Nova 7 Certificates of Excellence. Most recently, Club One was recognized as a “Best in Class” provider of fitness and membership services by the JCC Association and “Best of Medical Wellness” partner by the Medical Wellness Association.